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Everything You Need. Right Off the Highway.

At The Briad Travel Centers, convenience goes beyond what's on the shelves. Our locations combine quality fuel, trusted restaurant brands, clean facilities, and well-stocked convenience stores to create a stop that's fast, easy, and worth making. Whether you're commuting, road-tripping, or driving professionally, we're here to help you get back on the road with everything you need.

About The Briad Group®

Headquartered in Livingston, New Jersey, The Briad Group® is one of the fastest-growing hospitality and retail developers in the U.S. The Briad Group’s® entities are licensed franchisees for Wendy’s®, Circle K® Stores, Inc.®, Marriott®, Hilton®, and Inspire Brands — including Dunkin’® and Buffalo To Go®. Over the past decade, Briad has developed, operated, and managed more than 200 restaurants and built 40 hotel properties totaling 5,000+ rooms across the tri-state area.

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Our Values

At Briad Travel Centers, we believe every stop should feel welcoming, convenient, and dependable. Our values guide how we serve our guests, support our teams, and strengthen the communities we call home.

  • Hospitality in Every Mile
    We create welcoming experiences that help every traveler feel cared for.
  • People at the Center
    We invest in our team members and empower them to deliver their best.
  • Driven by Excellence
    We hold ourselves to high standards—from clean facilities to friendly, reliable service.
  • Integrity on Every Route
    We lead with honesty, accountability, and respect in every interaction.
  • Community Along the Way
    We’re proud to support the local communities where we live, work, and serve.
  • Always Moving Forward
    We embrace new ideas and continuously improve the travel experience.
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Our Purpose

To make every journey better by creating welcoming, reliable destinations where travelers can refuel, recharge, and enjoy the road ahead.